by Emily Hatfield | May 26, 2022 | Lead Generation, Sales
We take our time sourcing relevant contacts, building qualifying information and creating detailed contact mapping plans that all utilise our contact databases at the core. But what happens when staff turnover, industry developments and business restructures occur?...
by zara jackson | Mar 8, 2022 | Sales
Many people are intimidated at the thought of selling scientific or other highly technical products and services when, in reality, there are no major differences to selling any other products or services. Here are a few scientific sales considerations we thought you...
by charlotte cowan | Jan 14, 2022 | Marketing, Sales
There is a quote for every scenario, and I can think of none more fitting than paraphrasing the military genius of the Easter Zhou period, Sun Tzu. “If you know the enemy and know yourself, you need not fear the result of a hundred battles.” The Art of War may...
by charlotte cowan | Aug 15, 2021 | Sales
As consumers, we all take comfort knowing that companies are conforming to the rules and regulations set out by the governing bodies that be. As such, it can bring solace to see the “CE” marking on a new product. The CE marking is and was a manufacturers declaration...
by charlotte cowan | Feb 14, 2021 | Lead Generation, Sales
Dale Carnegie, famed author of ‘How to Win Friends and Influence People’ coined a quote that has stood the test of time. “Talk to someone about themselves, and they’ll listen for hours.” It does not matter what goods or services you sell, by opening a dialogue with...
by charlotte cowan | May 14, 2020 | Lead Generation, Sales
Cold calling is telephoning a prospective customer with whom you have had no prior contact in an attempt to sell your products or services. Done right, it is a highly effective method of business development, but even seasoned salespeople can shrivel with fear at the...
